Mirai Launches Innovative Global Booking Engine to Transform Hotel Direct Sales

Mirai’s new global booking engine aims to transform hotel direct sales with ultra-fast performance and a user-friendly interface. By simplifying multi-room bookings and enhancing transparency, it promises to increase conversion rates and reclaim revenue from online travel agencies.

In a bold move to revolutionize the hospitality sector, Mirai, a frontrunner in hotel booking technology, has unveiled its latest innovation: a global booking engine designed to enhance direct hotel sales.

This state-of-the-art platform promises not only to elevate customer experience but also to substantially increase booking conversion rates, particularly for the often-complicated multi-room bookings.

The hospitality industry is no stranger to the challenges of digital transformation.

For years, hotels have struggled with converting online visitors into confirmed guests, losing significant revenue to the likes of Online Travel Agencies (OTAs).

However, Mirai’s new offering addresses these challenges head-on, providing a solution that is as fast as it is intuitive.

The company’s new booking engine delivers results in under two seconds, a crucial feature in an era where speed is synonymous with success.

Multi-room bookings, though accounting for a mere 9% of total booking volume, contribute almost 18% of hotel sales.

Recognizing the potential of this segment, Mirai has focused on simplifying the multi-room booking process.

With a user-friendly interface that offers a clear summary cart, guests can easily review and adjust their bookings without the hassle typically associated with online systems.

This streamlined process has resulted in a remarkable 56% increase in conversion rates for multi-room bookings, a testament to the engine’s efficiency.

The technical prowess of the engine is underscored by its ultra-fast load times.

Research from heavyweights like Google underscores the detrimental impact of slow loading times on conversion rates.

With its capability to deliver results in less than two seconds, Mirai’s engine minimizes the risk of potential customers dropping off, securing a frictionless user experience that aligns with today’s mobile-first expectations.

Mirai’s booking engine is not just about speed and efficiency; it’s about enhancing user experience through a minimalist and transparent design.

Vital information such as final pricing (including taxes and fees), cancellation policies, and loyalty program benefits are prominently displayed, allowing users to make informed decisions swiftly.

This clarity is in line with government digital experience guidelines that advocate for simplicity and accessibility.

In a market dominated by OTAs due to their wide range of offerings and user-friendly interfaces, Mirai’s engine equips hotels with sophisticated tools to reclaim their direct sales channels.

Features such as automatic rate filtering, calendar views with minimum prices, and OTA price comparison tools ensure that hotels remain competitive.

Furthermore, the engine’s ability to integrate seamlessly within a hotel’s domain and branding ensures that the user experience remains uninterrupted and cohesive.

One of the outstanding aspects of Mirai’s new engine is its sales recovery features, designed to mitigate lost bookings due to unavailability.

By suggesting alternative dates, offering waitlist sign-ups, and recommending other properties within the same hotel group, the engine captures revenue that might otherwise be lost.

This strategic approach not only enhances occupancy rates but also strengthens guest loyalty and satisfaction.

Customization is at the heart of this booking engine.

Recognizing that each hotel has its unique identity and strategy, Mirai offers extensive customization options.

This flexibility allows properties to tailor their booking engine to align with their brand, emphasizing special deals or loyalty perks as needed, hence enhancing guest engagement and repeat bookings.

Pablo Delgado, Managing Partner and CEO America at Mirai, encapsulates the vision behind this technological leap: “The booking experience is one of the most critical moments in the guest journey.

It must be fast, clear, and reliable—but also intuitive, personalised, and built to convert.

Our new engine not only meets these demands—it redefines them.”

The immediate availability of Mirai’s global booking engine for hotels of all sizes is poised to make it an indispensable tool in the hospitality industry’s ongoing digital evolution.

By promoting direct bookings, the engine supports broader industry goals of reducing reliance on commission-heavy OTAs, thereby increasing hotel profitability and enriching the guest experience.

As Mirai’s groundbreaking booking engine takes center stage, it sets a new benchmark for hotel direct booking solutions, promising a future where technology and hospitality work hand in hand to deliver unparalleled guest experiences.

With its focus on speed, user experience, and adaptability, this innovative platform is not just a tool for the present but a visionary step towards the future of hospitality.